EVERYONE BELONGS
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Commercial
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Attract top seasonal talent with a recruitment campaign that highlights Bath & Body Works’ inclusive workplace culture and vibrant in-store experience.
Inclusive Employer Branding Through High-Quality Video Production
Bath & Body Works needed fresh, engaging content to elevate their seasonal hiring efforts and connect with a diverse talent pool. As a creative agency specializing in retail recruitment campaigns, we partnered with them to create visually compelling video and photography that authentically captured the in-store experience. Through thoughtful storytelling, we highlighted the warm and welcoming atmosphere that makes Bath & Body Works an employer of choice in retail recruitment.
Our content focused on real moments between team members, showcasing their camaraderie, passion for customer service, and the fast-paced energy of the holiday season. We featured employees in various roles, reflecting the diversity of backgrounds, personalities, and career journeys that contribute to the brand’s success. From behind-the-scenes glimpses of product preparation to customer interactions on the sales floor, every frame was designed to convey a sense of belonging and community. This inclusive employer branding approach positioned Bath & Body Works as a workplace that values individuality and fosters growth.
Elevating Recruitment with Data-Driven Creative Insights
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